Human rights group Liberty responded to the Home Office’s immigration ‘Go Home’ campaign with an advertising van of their own. The Gorilla AdVan was briefed to target government buildings in central London and reassuring residents in the same boroughs targeted by the Home Office.
Liberty, the civil liberties and human rights campaign group, has launched a mobile billboard to hit back at the Home Office's anti-illegal immigration mobile campaign.
Liberty's AdVan supplied by Gorilla Media, hit the streets of London and asks the Home Office to "Think again" about its anti-illegal immigration tactics, which also included random visa checks and Twitter updates about illegal-immigration arrests.
The mobile response carries the slogan, "Stirring up tension and division in the UK illegally? Home Office, think again", attacking the Government department van’s slogan, "In the UK illegally? Go home or face arrest."
The Gorilla advertising van circled the Home Office and Westminster and then travel to Kensal Green and Walthamstow, the two London boroughs targeted by the spot checks.
Isabella Sankey, the director of policy at Liberty, said: "What better way to sow mistrust and division than the latest Home Office activities? Offensive vans pedaling racist slogans and spot checks on the streets are as un-British as they are unlawful."
The Home Office’s mobile billboard campaign faced widespread criticism after it launched a few weeks ago, with many taking to Twitter to complain using the hashtag #racistvan.